Post by account_disabled on Mar 10, 2024 6:51:37 GMT
Today there is a lot of talk about the digital transformation of companies, as a fundamental step in every sector. There are also various incentives, both from a public and private point of view, to facilitate this transition and this profound corporate transformation. What has emerged for some years now is the complexity of a revolution that involves all departments and professional skills . When a company faces a digital transformation process, it must prepare to rethink the entire way of working, flows and dynamics, both internally and externally. In this great transition, marketing is at the forefront . Dealing with the relationship and communication with the public, the marketing department is interested in adopting increasingly advanced technological tools to understand and satisfy customers.
Certainly the first fundamental step is knowledge and sensitivity towards India Mobile Number Data technological proposals and innovation. Everything must be read starting from the customer and from what can make him most satisfied. It is the company that chooses to evolve to meet customer expectations . Digital transformation must always be seen in relation to improving the customer experience. A path that the marketing manager must activate and encourage. He is the right figure to mark the first step in this direction. On the road he will not be alone, but will have to progressively identify the specialized and specific skills that can support him and define the technical interventions. Key takeaways from the article: The digital transformation of a company is a necessary and complex process .
It's about rethinking roles, reorganizing flows and creating new dynamics, both from the point of view of the departments and externally Within the digital transformation process, marketing plays a central and, from all points of view, strategic role. Marketing is required to build a digital presence consistent with the brand and reach the public, acquiring a customer-centric point of view If digital transformation is a major process that involves the entire company, the marketing manager's task is to drive the change, becoming a promoter of a new way of conceiving work, communication and company objectives Digital innovation is the order of the day . Precisely for this reason, digital transformation can and must start from the marketing sector.
Certainly the first fundamental step is knowledge and sensitivity towards India Mobile Number Data technological proposals and innovation. Everything must be read starting from the customer and from what can make him most satisfied. It is the company that chooses to evolve to meet customer expectations . Digital transformation must always be seen in relation to improving the customer experience. A path that the marketing manager must activate and encourage. He is the right figure to mark the first step in this direction. On the road he will not be alone, but will have to progressively identify the specialized and specific skills that can support him and define the technical interventions. Key takeaways from the article: The digital transformation of a company is a necessary and complex process .
It's about rethinking roles, reorganizing flows and creating new dynamics, both from the point of view of the departments and externally Within the digital transformation process, marketing plays a central and, from all points of view, strategic role. Marketing is required to build a digital presence consistent with the brand and reach the public, acquiring a customer-centric point of view If digital transformation is a major process that involves the entire company, the marketing manager's task is to drive the change, becoming a promoter of a new way of conceiving work, communication and company objectives Digital innovation is the order of the day . Precisely for this reason, digital transformation can and must start from the marketing sector.