Post by account_disabled on Nov 22, 2023 10:02:47 GMT
Type of online contest on social networks Online contest The types of online contests that can be created are the most diverse and, after just a few months, there may be new things that emerge within an extremely varied market that you intend to organize. They range from the traditional often outdated drawing of lots , perhaps following a survey, to quizzes of various kinds, up to other types of games, without forgetting the giveaway and related mechanisms. The latter reward users based on the best performing contributions in terms of photos, videos or textual content, but close attention must always be paid to the rules often referred to also in a general way by the Facebook contest rules and the Instagram contest rules. The choice of contest refers to the objectives of the competition and the very nature of the proposing company or institution.
Possible objectives The objectives set may be numerous, but let's focus on photo retouching the main ones Increase brand awareness and create interest in the company and its products among the existing base To acquire a new audience, through new followers to include within your community; Provide a Lead Generation activity with a view to conversion which from the online contest is linked to the sale of goods and services; Manage social media optimally? Communicate effectively with the public? How to manage a corporate social community? Practical tips for success.
Download our guide How to increase your user base Let's take a practical example If the objective of the online contest is to increase the audience fanbase , those competitions that are based on the sending of content mainly photos or videos requiring a specific and often demanding activity for users should be excluded. It follows that the participant base would be limited , thus going in the opposite direction to the objectives. It is therefore better to plan a random draw that rewards new followers or those who have generated likes or comments on a specific post or on the landing page.
Possible objectives The objectives set may be numerous, but let's focus on photo retouching the main ones Increase brand awareness and create interest in the company and its products among the existing base To acquire a new audience, through new followers to include within your community; Provide a Lead Generation activity with a view to conversion which from the online contest is linked to the sale of goods and services; Manage social media optimally? Communicate effectively with the public? How to manage a corporate social community? Practical tips for success.
Download our guide How to increase your user base Let's take a practical example If the objective of the online contest is to increase the audience fanbase , those competitions that are based on the sending of content mainly photos or videos requiring a specific and often demanding activity for users should be excluded. It follows that the participant base would be limited , thus going in the opposite direction to the objectives. It is therefore better to plan a random draw that rewards new followers or those who have generated likes or comments on a specific post or on the landing page.